What are GEO and AEO?
Generative engine optimization (GEO) and answer engine optimization (AEO) are two names for the same job: making sure AI assistants such as ChatGPT, Gemini, Perplexity and Google’s AI Mode can find, understand and recommend your business when people ask them questions.
Isn’t this just SEO?
The foundations are shared, and Google itself says optimizing for its AI features is still SEO. But assistants draw on different sources, lean heavily on third-party mentions, and each engine cites different sites. Ranking on Google no longer means you appear in the answer. We treat SEO as the floor, not the ceiling.
Can you guarantee ChatGPT will recommend us?
No — and be careful with anyone who says they can. Nobody can buy or force a place in an AI answer, and OpenAI states that claiming a business profile doesn’t guarantee placement.2 We measure where you stand, fix what holds you back and show you the change over time.
How do you measure AI visibility?
We track a fixed set of buyer prompts across the major assistants and report mentions, citations, share of voice against competitors and accuracy. Where available we add first-party data: OpenAI’s Business Hub, Google Search Console’s generative AI report, Bing’s AI Performance report and your own analytics.
How long until we see a change?
Technical and profile fixes can show up within weeks on assistants that search the live web. Building third-party authority takes longer — plan in quarters, not days. The audit tells you which is which for your market.
Do you run ChatGPT Ads?
Yes, as part of a wider engagement. Ads and organic answers are separate systems — OpenAI states that ads don’t influence answers — so we treat ads as an accelerator, not a substitute for being genuinely recommendable.
What does automation have to do with AI search?
If an inquiry waits two days for a reply, the recommendation was wasted. We build the agents and workflows that respond, qualify and follow up, so visibility turns into revenue. Many clients come to us for automation alone.
Who do you work with, and how does pricing work?
Established B2B companies, professional-services firms, e-commerce and software businesses with a clear offer and the will to act on findings. Every engagement has a fixed scope and a fixed quote, agreed in writing before we start. Most clients begin with the audit.
Can you set up our business in ChatGPT’s Business Hub?
Yes. We prepare the profile, guide you through the claim and identity check, build the product feed and read the first insights with you. One thing to know first: claiming doesn’t make ChatGPT recommend you more often.2 Read the step-by-step guide.